There is a ton of pressure on next year’s Batman v Superman: Dawn of Justice to perform well and kickstart DC’s cinematic universe. Anyone who tells you otherwise is bull*****ing you.
“I think there is a ton of pressure on it,” [Ben] Affleck said of the film, in which he plays Batman. “I mean I would be bulls—ting you to say there isn’t.”
See? Ben gets it.
The actor recently spoke with Variety in an article about Warner Bros. CEO Kevin Tsujihara. Given the CEO’s deep involvement in getting the DC Comics film franchises rolling, obviously Dawn of Justice was a big topic of discussion. There’s pressure riding on any film that’s supposed to set up a full-fledged shared universe franchise whatnot, but this seems to have more riding on it than any superhero film before it.
The casting of Affleck as Batman was heavily criticized (for some reason), and it seems every step since has been met with scrutiny and snark from critics and fans alike. It’s as if everyone WANTS this movie to fail, which baffles me. But that’s a whole other thing, and really nothing will be settled until this movie (FINALLY) comes out. To that point, Affleck seems very confident that Batman v Superman will be a successful first installment in the DC Comics Universe:
“You’ll see next year they are going to have a great year. They are now developing … probably the single greatest under-exploited IP asset in the entertainment business, the DC comic world. And now they have started to exploit that and you are going to see that blossom. And, when it does, it’s going to be massive.”
By the time Dawn of Justice comes out, it will have been nearly 3 years since Man of Steel. But once BvS gets the party started, DC will putting out 2 films a year for the foreseeable future. There’s next summer’s Suicide Squad, followed by solo films starring Wonder Woman, Flash, Green Lantern, Cyborg, Shazam, and Aquaman, not to mention the 2 Justice League films and more solo films with Superman and Batman. As a lifelong DC fan, typing that sentence was incredibly exciting. So yeah, it would be very nice to get things started on the right foot in March. Here’s hoping.
Back to Tsujihara, who has been an integral part of the development of DC’s film plan. According to Affleck, working with the studio head has been very positive:
“I was really impressed by that and by the intelligence of his notes, and the fact that he cared. It was not like some guys, especially at that level, where it would be, ‘We need a franchise movie … we just need a movie with the names ‘Batman’ and ‘Superman’ on it and it doesn’t matter what it is. For him, that wasn’t it. He was willing to take longer to make the movie to get it right to make it a movie of higher quality.”
Wait, a studio head that cares? What the what?
While DC’s gotten a lot of flack for seemingly dragging their feet while Marvel passes them by, the fact that it seems like they really wanted to take their time to make sure they get this right is very encouraging to fans. With arguably the two most iconic comic book characters finally coming face to face on the big screen (and bringing their friends with them!), it would have been very easy for the studio to just see dollar signs and try to throw these films up as quickly as possible.
But of course the money will still be there, and there will be more of it if these films are actually, you know, good. Hopefully REALLY good. So while Marvel may have beaten DC to the punch initially, it sounds like they and Warner Bros. are taking a smart approach in preparing a cinematic universe to rival that of the Avengers. Yes, sometimes patience is actually a virtue.
“We are a very kind of instant gratification culture when it comes to analyzing the film business. And there is a lot of hyperbole involved. Nonetheless, there’s a lot of pressure on it. If it doesn’t do well, that will be extremely disappointing.”
Yes, please don’t let this movie suck. I’m begging you.
Batman v Superman: Dawn of Justice comes out on March 25, 2016.
Make sure to keep checking back for more updates — right here on GeekNation.
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