There’s no doubt that HBO’s fantasy epic series “Game of Thrones” is huge, but it’s about to get bigger as the first television series to be shown on IMAX screens.
The New York Times reports that the final two episodes of the recent fourth season of “Game of Thrones” will be shown in 150 IMAX theaters across the country from January 23rd through January 29th. In addition, an exclusive trailer for the forthcoming fifth season will be shown with the episodes as well. Since there’s not many good movies heading to theaters this month, this is a smart move.
This is an unprecedented method of promotion for any TV series, if only because these programs are by nature intended for televisions, and thus barely ever shown on the big screen (the Hollywood premiere is usually the only place these shows screen in movie theaters). But if there’s any show that deserves a big screen, it’s “Game of Thrones.”
This move is not only huge for HBO, but also IMAX, who is looking to expand the use of their screens beyond theatrical films. The report says there are talks with other unnamed companies about more television series potentially hitting the giant screen, not to mention possibly using these theaters for live sporting events and live concerts.
This isn’t the only plan for experimentation this year that IMAX is partaking in, since they will be releasing the sequel to Crouching Tiger, Hidden Dragon exclusively on IMAX screens while it simultaneously rolls out to Netflix. That’s a bold move that’s shaking up the distribution system, and it’ll be interesting to see how the plan fares for them.
As for the fifth season of “Game of Thrones,” it’s expected to debut sometime in April this year, and there’s been rumblings that HBO’s plans to offer HBO Go as a standalone service without a cable subscription might launch at the same time, since that’s the show that people are clamoring to see every year. Tickets will go on sale sometime soon.
Will you check out “Game of Thrones” on the IMAX screen this month?
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