How badly do you crave the latest zombie movie?
Paramount Pictures announced on Friday that a World War Z mega ticket will be available on June 19, prior to the film’s June 21 release. The package will include one adult ticket to a RealD 3D showing of the action flick, a small popcorn, an HD download of the film when it’s released, a pair of RealD 3D glasses released expressly for the film, and a limited edition movie poster.
“Regal is pleased to offer this ultimate fan event at five locations in conjunction with our partners at Paramount Pictures,” Ken Thewes, chief marketing officer for Regal Entertainment Group said in a statement. “The interest and anticipation for Brad Pitt’s latest thriller is at a fever pitch and this World War Z Mega Ticket’ offers a unique experience for our patrons.”
But not everyone will have the option of purchasing the limited edition package. It will only be available in five U.S. theaters.
Los Angeles: Edwards Irvine Spectrum 21 IMAX & RPX
Houston: Edwards Greenway Grand Palace Stadium 24 & RPX
San Diego: Edwards Mira Mesa Stadium 18 IMAX & RPX
Atlanta: Regal Atlantic Station Stadium 16 IMAX & RPX
Philadelphia: UA King of Prussia Stadium 16 & IMAX
So is it worth the cash? Well, depending on the city–a movie ticket can cost as much as $14, a small popcorn is $7 at most, and a digital download will set you back roughly $15. That’s $36 without getting the glasses or the poster. Unless you really must see the film two days before its release date, it’s probably not a practical venture.
Perhaps it would have been wiser for Paramount to include the Blu Ray of the film when it’s released instead of a digital download. Not only are newly released Blu Rays more valuable (they cost upwards of $25), many have argued that digital downloads are still a tough sell.
On the flip side, for those that have been eagerly anticipating the film’s release and want to be one of the select few to see it early, it may be a fun splurge. Furthermore, World War Z isn’t likely to disappoint. It has it has already earned praise from top critics.
Scott Foundas of Variety notes that the film is “surprisingly smart, gripping and imaginative addition to the zombie-movie canon” while The Hollywood Reporter‘s Todd McCarthy calls it “an immersive apocalyptic spectacle about a global zombie uprising.”
The positive buzz is somewhat surprising, considering the fact that the film suffered costly production delays and a significant release date change, but it means that theatergoers will get their money’s worth.
Based on the 2006 Max Brooks novel “World War Z: “An Oral History of the Zombie War,” the film follows a former United Nations worker (Brad Pitt) who struggles to protect his family during the a zombie apocalypse. Directed by Marc Foster, the film also stars Mireille Enos, Daniella Kertesz, James Badge Dale, and David Morse.
World War Z hits theaters June 21.
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