Redbox Instant Throws in the Towel, Stops Service on October 7th

By October 5, 2014
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You know, you have to give credit where credit is due: they tried. Verizon’s Redbox service created their own brand of instant-streaming in an attempt to compete with the behemoth known as Netflix, but sometimes when you make a gamble into an industry with such a dominant presence, the risk of failure is ever-present. That was the case with Redbox Instant, which now has less than a week of operation remaining as of this writing.

As announced to subscribers on the service’s official website (via Deadline), the service will be discontinued this coming Tuesday, October 7th, after just nineteen months in public operation. Their statement reads,

Thank you for being a part of Redbox Instant by Verizon. Please be aware that the service will be shut down on Tuesday, October 7, 2014, at 11:59 p.m. Pacific Time. Information on applicable refunds will be emailed to current customers and posted here on October 10. In the meantime, you may continue to stream movies and use your Redbox kiosk credits until Tuesday, October 7 at 11:59 p.m. Pacific Time. We apologize for any inconvenience and we thank you for the opportunity to entertain you.

Sincerely,

The Redbox Instant by Verizon Team

While the Redbox service offered competitive pricing with services like Netflix, Hulu, and Amazon Prime with a $6 monthly fee, a previous Deadline report states that the parent companies behind Redbox haven’t managed to register much headway against its primary competition. This was likely the largest contributing factor in this operation’s closing, though Redbox kiosks still seem to be a popular alternative in this “post-Blockbuster” world we now live in.

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Chris Clow
As a former comics retailer at a store in the Pacific Northwest, Chris Clow is an enormous sci-fi, comics, and film geek. He is a freelance contributor, reviewer, podcaster, and overall geek to GeekNation, Batman-On-Film.com, The Huffington Post, and Movies.com. He also hosts the monthly Comics on Consoles broadcast and podcast. Check out his blog, and follow him on Twitter @ChrisClow.
  • Keith Hurd

    Not surprised, I tried it, but the lag made watching a movie an exercise in frustration. And this was with the same internet service, and roku that Netflix worked great on.