I’m honestly surprised it’s taken SEGA this long to get a movie about their most famous piece of intellectual property – Sonic the Hedgehog – into development, but according to Deadline, they’ve finally put those wheels in motion. SEGA’s Marza Animation Planet will team with Sony Pictures to bring Sonic to the big screen in a live action/CG hybrid, ala Alvin and the Chipmunks or The Smurfs.
I grew up playing the video game and even watched the animated series on Saturday mornings (in which Sonic loved chili dogs, for some reason), but Sonic isn’t nearly on the same level of popularity as he once was. In the ’90s, you basically had two characters that represented the major video game companies: Mario and Sonic. Now, the video game landscape has expanded so drastically that I’d imagine a lot of today’s kids don’t even know who he is – and if they do, I kind of doubt they’d be excited enough to want to see a movie about him.
Sony apparently feels differently, though. According to production president Hannah Minghella, “There are limitless stories to tell with a character like Sonic the Hedgehog, and a built-in international fan base. Along with our wonderful creative partners at Marza, we’re looking to capture everything that generations of fans know and love about Sonic while also growing his audience wider than ever before.” Limitless, huh? Not sure if that’s the best word to use in this scenario, but the studio does apparently plan on releasing one Sonic movie per year, so it looks like they’re going all in on the speedy little blue hedgehog.
The screenplay will be written by Evan Susser and Van Robichaux, who don’t have a feature credit between them, so there’s no telling what direction they’ll be taking this (other than the fact that it’ll obviously be “family friendly”). There’s also no mention of how this could effect Cartoon Network’s planned Sonic TV series. No release date is set at this point, but we’ll see if this ends up becoming a cash cow for the studio or if their plans for one movie per year about a video game character that hasn’t been relevant since the debut of the Dreamcast end up being a little too ambitious.
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