What I love and also find slightly maddening about the way Disney and Lucasfilm have been marketing this year’s Star Wars: Episode VII – The Force Awakens is how random it all is. They don’t ever release any new information or images in the time or way we expect or predict them too. About the only predictable release of a teaser for the film so far has been the second teaser premiere at this year’s Star Wars Celebration, but other than that, they have been almost unpredictable in their marketing campaign.
Well, looks like we can add yet another event to that list because very recently, Disney and Lucasfilm premiered a new short, teaser for the film on the official Star Wars Instagram page, featuring new images from the film, including John Boyega igniting the blue lightsaber he’s holding in the D23 exclusive poster.
Check out the teaser below:
This was released today following Instagram’s announcement that users can now play their videos in landscape format on their phones, and partnered with Lucasfilm so this trailer would be the first video with the landscape capabilities. Not gonna lie too, I’ll give it to Instagram, no better way to make an announcement than with a Star Wars trailer.
The teaser of course features the return of Supreme Leader Snoke’s (Andy Serkis) voice over from the initial teaser trailer, as well as that familiar shot of the First Order battalions assembled. However, the 15 second teaser also features a new shot of Rey (Daisy Ridley) and BB-8, as well as a new shot of Finn (John Boyega) wielding that gorgeous, gorgeous blue lightsaber. However, it looks like Finn is preparing his saber in the same place that Kylo Ren (Adam Driver) is igniting his red trisaber. Is it possible we might see these two fight? This teaser certainly makes it seem so.
Star Wars: Episode VII – The Force Awakens is set to hit theatres on December 18th.
Make sure to keep checking back for more updates — right here on GeekNation.
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