Disney Considers ‘Star Wars’ and Marvel TV Channels

By May 17, 2015

With Disney’s recent acquisitions of both Marvel Entertainment and Lucasfilm, they gained control of two of popular culture’s most storied fictional universes. Now, it looks like they may have an idea on how to expand their visibility.

According to quotes from Disney CEO Bob Iger (via Daily Finance), the massive media company is considering devoting two entire cable channels to the Star Wars property and the Marvel property, respectively. Comparing their commercial viability with the company’s signature channels, Iger says that the possibility certainly exists to showcase their most lucrative and well-known properties by giving them their own platform on cable television. He said,

We have said that with these channels and these brands — ESPN, ABC, Disney, maybe even down the road something related to Star Wars and Marvel — we do have an ability as a company to take product, specifically filmed entertainment, television, movies, directly to consumers.

Disney’s confidence in both brands is likely increased even more due to the recent box office performance of Marvel Studios’ Avengers: Age of Ultron, which passed the threshold of $1 billion at the worldwide box office this weekend. Star Wars is also performing well at Marvel Comics, and will see even more prominence late this year when the Star Wars Battlefront game is released, as well as when the next theatrical chapter of the saga — Star Wars: The Force Awakens — is released  this December.

For more on the possibility of Star Wars and Marvel expanding their reach in media, keep an eye on GeekNation!

The following two tabs change content below.
Chris Clow
As a former comics retailer at a store in the Pacific Northwest, Chris Clow is an enormous sci-fi, comics, and film geek. He is a freelance contributor, reviewer, podcaster, and overall geek to GeekNation, Batman-On-Film.com, The Huffington Post, and Movies.com. He also hosts the monthly Comics on Consoles broadcast and podcast. Check out his blog, and follow him on Twitter @ChrisClow.
  • Mikey Silva

    in my opinion I think having dedicated channels for those 2 would just be too much.. its over the top.

  • Michelle

    that is an AWESOME idea. They are both so epic that they deserve their own channels!

  • Sean L

    Great idea. my TV will be stuck on those 2 stations perpetually if they do bring them out 🙂