I don’t know if there’s any way to scientifically prove this, but it seems likely that Star Wars: Episode VII is the most anticipated movie of all time. With internet speculation at feeding frenzy levels, the ability for information to travel to larger groups of people than ever before (and quicker than ever, too), and with awareness of the upcoming movie at a very high level, it’s safe to say that Star Wars fans are very freaking excited about the newest entry in the saga of a galaxy far, far away.
J.J. Abrams and the folks at Disney/Lucasfilm are well aware of this, and it appears that they want to harness that fan excitement into a method of raising money for UNICEF’s Innovation Labs while auctioning off something extremely cool: a chance for a fan to fly to London, meet the cast, sit down in hair and makeup, and actually be in the new movie. The contest launched today and ends on July 18th, 2014, and there are other cool prizes involved in case you don’t win the ultimate prize. I’ll let Abrams himself take it from here:
This is a great idea, and it is sure to raise tons of money for important programs that will do a lot of good in the world. Make sure to head to omaze.com/starwars to find out more.
The movie nerd in me has to point something else out, too: the fact that the camel-looking alien that wanders through the background is a practical creature and not a CGI effect bodes very well for the direction of the new film. Fans have been wondering since this project was announced about what kind of creatures and effects we’d see in this new movie: would it be more like the prequels, or more like the original trilogy? By including this creature in this video, Abrams seems to be making a statement about what kind of vibe we can expect from Episode VII, and I’m happy with what that could mean for the future of the franchise.
Star Wars: Episode VII hits theaters on December 18th, 2015.
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