There’s a whole slew of streaming services out there for people to soak up movies and television. Netflix, Amazon, iTunes, Google Play, Hulu, Yahoo and many others already bring us plenty of entertainment. And now we’re getting one more.
THR reports that the online retail outlet Overstock.com, which is reportedly only second to Amazon in sales on the internet, has announced plans to launch their own VOD and streaming service sometime this year that will have both acquired content and original titles as well.
This VOD portion of the service is slated to launch by the middle of this year with about 30,000 titles, and will be made available to those who are signed up for Overstick’s loyalty program, which costs $20 a year. That’s $80 less than Amazon Prime’s $100 pricetag, but it probably doesn’t include free two-day shipping either. Meanwhile, the streaming service won’t be ready until towards the end of 2015 and will likely come at an additional cost to users.
Do we really need a site like Overstock.com to venture into entertainment? It just seems like overkill. Of course, we could have said the same thing about Amazon, but their Amazon Studios just made waves at the Golden Globes by winning the award for Best Series, Comedy or Musical. They also just got Woody Allen to create, write and direct his first TV series and will be getting into feature film acquisitions and production soon enough too.
Overstock.com CEO Patrick M. Byrne said, “We already have the traffic. We’re looking for a bigger and bigger share of their wallet.” Plus, he also calls out Amazon by saying, “We will be a competitor to Amazon. We think our loyalty program is better than Amazon’s. We give you five to 25 percent back on what you spend. So we pay people back for their digital downloads.” That actually doesn’t sound half-bad.
Of course, unlike Amazon, these new services will be run by a third party site that has not yet been revealed. At the very least, this sounds intriguing for now, but I think we’re starting to reach a point of oversaturation with streaming services. Will McDonald’s have their own streaming service soon too? They have over 99 billion served after all.
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